Free Social Media Guide E-Book
I’m currently reading this e book and will give a review. This is an ebook that covers social media guide including guiding PR, Customer Service, Product Development, and Marketing Created by Brian Solis.
Here is the summary:
At the end of the day, we’re all people and thus we should approach conversations as such.
It may seem like common sense, but as classically trained marketers, we tend to approach these things with our marketing hat on.
- It’s the difference between authentic conversations and one-sided talking “at†people similar to the examples above.
Conversations are feeding communities and communities are markets for relationships.
- Relationships need cultivation and value from both sides in order to grow into something of value and longevity.
Relationships are the new currency in Social Media.
In a social world, engagement is a privilege.
- Friendship, trust and loyalty are the rewards.
In Social Media, we earn the relationships, and the reputation, we deserve.
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Thanks for the article on Social Bookmarking! Very informative… and timely! Keep them coming.